26 svenska content-nomineringar i CMA

Spoon dominerar bland de svenska nomineringarna i International Content Marketing Awards före OTW.

Spoon kammade hem hela elva nomineringar i årets upplaga av contenttävlingen som går av stapeln 27 november i London. Det gör Spoon till den mest nominerade svenska byrån i årets upplaga.

På andraplats kom Aller media-ägda contentbyrån OTW med fem nomineringar.

Bland de övriga svenska nomineringarna återfinns OTWs systerbyrå Make Your Mark, Glory Days, Mediaplanet, Dear Friends, Hill+Knowlton Strategies, Bonnier News Brand Studio, Chimney och Profil Kommunikation.

SVENSKA NOMINERINGAR I INTERNATIONAL CONTENT MARKETING AWARDS 2018

BEST ALWAYS ON STRATEGY
Spoon – Volvo Trucks – Social Media 2017-2018: A Success Story

BEST AUTOMOTIVE
OTW – Volvo – Volvo FH 25 years
Spoon – Volvo Trucks – Social Media 2017-2018: A Success Story

BEST B2B CAMPAIGN
Glory Days – Axelent – Going global with Axel

BEST CONSUMER
Dear Friends – Frölunda Torg – Living in a mall
Hill + Knowlton Strategies – Arla – Organic Farm
Spoon – KIWI – Dinner for One

BEST DISTRIBUTION
Volvo Trucks – Social Media 2017-2018: A Success Story

BEST INTER-COMPANY ENGAGEMENT
Make Your Mark – Försvarsmakten – Försvarets Forum
OTW – IKEA – IKEA Global coworkers
OTW – Volvo Cars – Volvo Cars Explorers & Global Stories
Spoon – Kantega – The Mysterious Life of Developers

BEST MEMBERSHIP
OTW – Röda Korset – Help! Where does the money go?

BEST SPECIALIST
Spoon och Bonnier News Brand Studio – Postnord – Postnord Native

BEST USE OF DATA AND INSIGHT
Spoon – Volvo Trucks – Social Media 2017-2018: A Success Story

BEST USE OF PRINT
Chimney – Holmen Paper – Holmen Paper

BEST USE OF SOCIAL MEDIA (B2B)
Spoon – Kone – Connected services – campaign highlighting the service for escalators
Spoon – Volvo Trucks – Social Media 2017-2018: A Success Story

BEST USE OF SOCIAL MEDIA (B2C)
Spoon – National Geographic Nordic – Car SOS Campaign
Profil Kommunikation – GKN Aerospace – The Climate Journey

BEST USE OF VIDEO (INDIVIDUAL)
Mediaplanet – Employer Branding – This is what we do
OTW – Röda Korset – #Medsyster – By Women for Women
Spoon – Kantega – The Mysterious Life of Developers
Spoon – Volvo Trucks – Driver’s World Morocco
Spoon­ – SOS Alarm – 112-priset 2018

BEST VIDEO (SERIES)
Spoon – SOS Alarm – 112 – Don’t Forget to Remember

Alex Mörén

Biträdande redaktör och reporter

alex@dagensopinion.se

Dela inlägg

Kopiera länk